About Zesty Paws

They brighten your day.
Here’s one way to care for them in return.

Zesty Paws was founded in Orlando, Florida in 2015 by a group of pet owners who believed something very simple: pets are part of the family. It is now part of the H&H Group (listed on the Hong Kong Stock Exchange), and the mission fits in one line - Give them the Zesty Life, so they get more out of every day.

Hand-drawn: a dog standing up, wagging its tail
380,000+five-star owner reviews
(Amazon, Chewy and the official site)
Major US retailersUS pet households
buy and feed this brand every day
Newsweek 2022America's Best
Pet Care Brands
6 industry awardsincluding Pet Business
IRA industry recognition award 2022

Available at: Amazon, Chewy, Walmart, PetSmart, Petco and Target across the US

Newsweek America's Best Pet Care Brands 2022
Newsweek 2022America's Best Pet Care Brands
Pet Innovation Award 2023
Pet Innovation Award 2023Pet product innovation award
Pet Insight Vanguard Awards 2023
Pet Insight Vanguard 2023Industry vanguard award
Pet Business Industry Recognition Awards Winner 2022
Pet Business IRA 2022Industry recognition award winner
Best in Biz Awards 2022 Winner
Best in Biz 2022Business excellence award winner
NASC Quality Seal
NASC Quality SealNational Animal Supplement Council

Not a powder to stir in - something dogs choose to eat

Pet health should be common sense, not rocket science. So Zesty Paws turns the daily supplement into heart-shaped soft chews - a treat-like texture dogs take as a reward, and the struggle of dosing disappears. Science-led nutrition for every life stage.

Made in the USA - every batch traceable

Zesty Paws carries the NASC Quality Seal and manufactures in a GMP facility, with batch traceability.

Researched ingredients and veterinary input

Patented ingredients with research behind them - EpiCor® Pets, OptiMSM®, BC30® - and many formulas developed together with vets.

Hand-drawn: a dog eyeing a heart-shaped chew

What is inside?

The formulas are built around four groups of ingredients, each selected for its role in the formula:

Fruit and vegetablesFish and poultryHerbs and grainsActive patented ingredients
No artificial flavoursNo artificial preservativesNo synthetic colours

How Zesty Paws got here

  1. 2015A group of pet owners founds Zesty Paws in Orlando, Florida
  2. 2021Joins the H&H Group (listed on the Hong Kong Stock Exchange, home to the Inspiring Wellness portfolio of global brands)
  3. 2022Newsweek America's Best Pet Care Brands · Pet Business IRA Industry Recognition Award
  4. 2024Enters the Asian market
  5. 2026Arrives in Hong Kong - the Zesty life reaches Hong Kong pets

The Zesty Promise

Quality ingredients, continuous innovation, a real commitment to pet health, and a 100% satisfaction guarantee - that is what the brand stands for.

Start your pet's Zesty life

Authorised Hong Kong retailer, in stock, with the expiry date listed on every product - you know what you are buying, and it is fresh. Free SF Express delivery on orders of HK$300 or more, by SF courier or locker pickup.